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Infinity Renewable Energy (IRE) Rebrand

(Student Portfolio Project)

Infinity Renewable Energy Rebrand 
Infinity Renewable Energy (IRE) launched a new line of products and high-efficiency appliances for the domestic market. 
The IRE marketing campaign required 
a new logo, tagline, marketing material, website design, and package design. A visual identity system (VIS) provided details and guidelines for the IRE brand. 
The IRE logo symbolizes green energy using three separate continuous rings, colored to communicate air, water, and land.  

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